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Automating Lead Commerce Across U.S. Counties
Industry
SaaS
Project
UI/UX Design, Marketing Website Development, SaaS Frontend and Backend Development
Target Market
United States
Tech Stack
Next.Js, HeroUI
User Interface Snapshots
Client Background
FirstLeads is a subscription-based lead generation platform offering verified, geo-targeted contact data to professionals across industries such as real estate, insurance, and legal services. With an existing offline data pipeline, the client needed a secure, scalable SaaS product to automate subscriptions, deliver lead data, and manage user access — all while ensuring a smooth checkout experience.
The platform enables businesses to subscribe to daily lead feeds filtered by county and industry, ensuring sales teams never run out of fresh prospects.
Client Challenge
The client was managing lead sales manually via spreadsheets, email dispatches, and ad hoc billing. This led to:
Operational inefficiencies and delays in lead delivery
No real-time analytics for revenue, user behavior, or plan performance
Limited ability to scale or offer dynamic pricing tiers
High drop-off due to friction in signup and checkout flows
Fragmented backend with no centralized dashboard for lead uploads, user data, or transactions
Our Solution
We designed and developed an end-to-end platform, enabling FirstLeads to scale as a modern SaaS business. Key deliverables included:
Web Application Development
User Dashboard for managing purchases, downloads, and subscriptions
Admin Panel with tools to upload leads, view revenue, manage users, and assign plans
Analytics Overview showing total users, plan breakdowns, and revenue insights
Seamless Subscription Experience
Dynamic Pricing Engine to toggle between Basic ($29/mo) and Premium ($49/mo) plans
Geo-Filtered Lead Selection by county with cart-based checkout flow
Stripe-Powered Checkout integrated with Google & Apple Sign-In
Marketing & Sales Website
Conversion-focused homepage explaining lead types, pricing, use cases, and benefits
Structured ‘How it Works’ flow to onboard users easily
Responsive design optimized for performance, accessibility, and conversions
Lead Delivery System
Admins can upload fresh leads (CSV/API) which are automatically routed to subscribed users’ dashboards
Leads include contact info, business category, and DNC verification where applicable
Results
- Automated 100% of Lead Delivery Operations
Admins now spend zero time emailing spreadsheets — leads are securely uploaded, filtered, and distributed instantly to paying users. - Customer Onboarding Time Reduced by 80%
From 3–4 days of manual onboarding to instant plan activation, users now start receiving leads within minutes of signup. - User Growth Accelerated by 300%
A frictionless signup + checkout journey and free trial campaigns led to exponential user adoption across U.S. states. - Actionable Admin Analytics
Real-time visibility into revenue, plan performance, and user activity helped the FirstLeads team make informed business decisions.
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